Cover for Artificial Enhanced Experience Advertising

Artificial Enhanced Experience Advertising

Turning Narrative-Driven Localized Ads Into Real-World Transactions

A strategic whitepaper proposing a new structure for advertising that dynamically assembles localized, sponsor-driven experiences within video content. AEEA turns passive impressions into curated, bookable experiences blending media, commerce, and localization at scale.

Platform DesignCommerce InfrastructureAdvertising InnovationExperience Systems
Published: July 1, 2025
Updated: January 19, 2026
DOIRead Whitepaper

The Approach

Scott Jellen is an independent researcher working at the intersection of protocol design, rights modeling, and interoperability across digital and public systems. His work includes standards-oriented specifications, reference models, and published whitepapers that examine how incentives, governance, and infrastructure can be represented clearly and designed to scale. He is the founder of the Jellen Protocol Lab, which serves as the emerging home for this research. Flagship work includes the Universal Sports Graph (USG), a protocol-based framework spanning RFC-style specifications and a versioned reference registry.

© 2026 Scott Jellen. Licensing varies by publication.